Traditional display advertising does not work anymore, and brands find it difficult to connect to the content that readers are inspired by. This leaves readers frustrated, complaining over the quality of recommendations they get from brands and webshops.
Most of the times, people turn to their favourite content creators rather than to webshops when looking for a style, but they are having a hard time finding matching available fashion from the social web.
Adzuki transforms posted pictures into starting points for a better, credible online-shopping experience based on recommendations that are interactive, embedded in the picture and shown upon request.
Therefore, recommendations will never come unwanted and will significantly improve the invasive, frustrating experience of traditional display advertising. With Adzuki, customers can buy hand-picked items recommended by the editor or blogger- whenever they feel inspired.
80% of shopping decisions are influenced by recommendations
However, brands struggle to connect to the content that readers are inspired by! By turning images
posted by content creators into credible recommendations, Adzuki bridges the gap between brands
and the content that inspires readers. Replace traditional, intrusive display advertising with product
recommendations that are interactive and never come unwanted!
92% of online shoppers trust personal recommendations
Convert the inspiration you give to your followers into sales by carefully selecting product recommendations. Transform images into starting points for improved online-shopping experiences with interactive, embedded-in-the-image recommendations which only show upon request.
Thanks to our image-recognition technology, we allow brands and webshops to save time and money by matching a single image with their catalogues to list fashion items similar to that in the image. Adzuki recommends an entire outfit using a single fashion item as a starting point: We find the shoes that go perfectly with that dress! Our experts work with your team to deliver a solution that matches your specific business requirements.
Rather than advertising being a side effect of the content, Adzuki makes advertising a service within the content.
I love Adzuki. It’s easy to set up, and my content looks great, no matter what!